11001 W. 120th Ave. Suite 400
Broomfield,  CO 
United States
  • Booth: 337N

Advanced Automotive Technology Innovation

The most innovative Automotive Technology Solutions Company in the industry. DealersLink created the nation's first Dealer Direct Marketplace, revolutionized inventory management, offers the best in class competitive pricing analytics, created the first mobile VIN scanner developed MotorCloud. MotorCloud is the largest and most robust automotive search engine on the planet with over 5 million vehicles. If you haven't seen our solutions, you are missing out on the most advanced and competitively priced solutions at NADA 2018. Sell more, make more, and run with the best.

 Show Specials

  • DealersLink has a NADA mission. To have the most fun booth at the expo! Come to booth 337N, spin the money wheel and whatever denomination you land on we hand you that bill. It's that simple, a no obligation situation! Our goal is to show our appreciation to existing customers and of course, introduce our industry-leading products to new customers but without any pressure! So come on and visit us at booth 337N, spin the money wheel, and make it rain! Also, we will be giving away free Ferraris . . .
  • (Feb 01, 2018)
    Come and test drive a new Ferrari! (mouse) Stop by booth 337N and pick up your new Ferrari wireless computer mouse. These make great conversation pieces with your customers at your dealership and the red paint job on them is just like the real thing! Also, we will be handing out cash.

 Press Releases

  • BROOMFIELD, Colo. -

    DealersLink, a provider of automotive systems integration and networking technology, announced that it has recently expanded its geographic reach after signing more than 100 new dealer members recently in Arkansas, Mississippi, Alabama, Georgia and Florida.

    Among the new clients are the following dealerships:

    —Susan Schein Automotive, Pelham, Ala.

    —Greg Orr Cadillac, Hot Springs, Ark.

    —Ross Ford Toyota, Wynne, Ark.

    —Rhodes Chevrolet, Van Buren, Ark.

    —Steve Jones Chrysler Dodge Jeep, Wynne, Ark.

    DealersLink created the concept of a dealer-to-dealer vehicle marketplace in the United States, wherein its members pay only a monthly fee and never any per-unit buy or sell fees. The company also offers dealership tools such as a mobile VIN scanner, retail analytics, new-car pricing tool with OEM incentives, live market pricing, inventory management and photo management. 

    Last year, DealersLink estimated it saved its customers more than $21 million collectively, including $8.8 million in auction fees, $7.6 million in reconditioning costs , and $5 million in lot-ready-time expenses.

    From its base near Denver, the company has continued its expansion into the West Coast, Midwest and Southwest regions, and this development represents the latest step in an eventual nationwide rollout of DealersLink services.

    “The South is a great market for used vehicles, and we are extremely pleased that dealers in this region will soon be realizing substantial savings from using our Marketplace and services,” DealersLink chief executive officer Mike Goicoechea said. “The fact that our company was founded by and for auto dealership veterans also seems to resonate with many of our new clients. 


  • DealersLink Marketplace
    The nation's largest dealer direct marketplace. Stock your lot, locate vehicles, sell aging inventory without losses and access rental fleet inventory. Source direct from over $1 billion worth of quality, lot ready units available on demand 24/7....

  • On Demand Inventory

    Source the inventory your customers want from over $1 billion worth of quality, lot ready units available 24/7.

    No Middlemen

    Reduce wholesale losses by eliminating buy and sell fees and dealing direct with thousands of dealers nationwide.

    Vehicle Locator

    Find the vehicle, contact the seller, purchase and click to ship. No time wasted at auction and no auction fees ever.

    Customer View

    Present marketplace vehicles to your customers with your dealership’s branding to pre-sell the unit & retain your customers.

    Hertz Dealer Direct

    Gain first access to Hertz Dealer Direct inventory. Preview off-lease and on-rent vehicles before they are offered at auction.

    Live Auction Platform

    A weekly live bidding online auction. Source vehicles upstream that will never go to brick and mortar auctions.

    Condition Reports

    View Condition Reports and third-party inspections. Pull CARFAX and Auto Check Reports.

    Dealership Floor Plan

    NextGear members can use their line of credit to purchase inventory directly through DealersLink.

    Instant Shipping Quotes

    With one click instantly quote and generate shipping orders through MetroGistics.

 Additional Info

This company does business in International markets.

Technical issues?  Please email us!

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