11001 W. 120th Ave. Suite 400
Broomfield,  CO 
United States
  • Booth: 6429W

Advanced Automotive Technology Innovation

The most innovative Automotive Technology Solutions company in the industry. DealersLink created the nation's first Dealer Direct Marketplace, revolutionized inventory management, offers the best in class competitive retail pricing analytics, created the first mobile VIN scanner, automated new car incentive pricing and developed MotorCloud. MotorCloud is the largest automotive search engine on the planet with over 6 million vehicle listings. Come and see us at NADA 2019 and experience the most advanced and competitively priced inventory management tools in the industry.

 Show Specials

  • (Nov 12, 2018)
    Come and test drive a new Ferrari! (mouse that is) Stop by booth 6429W and pick up your new Ferrari computer mouse. These make great conversation pieces with your customers, are wireless, have working led lights and the red paint job on them is just like the real thing! Also, we will be handing out lots of cash!
  • DealersLink has a mission at NADA 2019. To have the most fun booth at the expo! Come to booth 6429W in the West Hall, spin the money wheel and whatever cash bill you land on we hand it to you. It's that simple, a no obligation situation! Our goal is to show our appreciation to existing customers and of course, introduce our industry-leading inventory management solutions to new customers but without any pressure! So come on and visit us at booth 6429W, spin the money wheel, and make it rain! Oh, and we will also be giving away free Ferraris.

 Press Releases

  • Visitors to DealersLink’s booth (6429W) will have the opportunity to meet with DealersLink’s dealer consultants and see a demonstration of the following updates:

    • DealersLink OEM Build VIN Decoding: DealersLink continues to move the innovation needle by offering factory equipment stocking technologies. As a result of this update, dealers will experience a completely hands-free booking process. After a VIN is entered, ExportPro will auto populate equipment, packages, factory color and complete vehicle specifications for all online listings. This update is designed to reduce considerable time in building VDP’s (Vehicle Detail Page) and merchandising vehicles.

    • FastBook Chrome Extension: This extension allows users to quickly identify a VIN and send it FastBook with the click of a button. FastbBook was already the fastest and most effective VIN-capturing device available.  This latest update makes the tool even more useful in multiple online Dealer environments, including online auction sites and OEM lease return sites, resulting in increased appraisal efficiency.

    • CloudCam 6:  DealersLink has rebuilt CloudCam from the bottom up to deliver the most advanced automotive app in the industry. The new camera features white balance, zoom, flash, filter adjustments, and a New Wizard style process to ensures stocking accuracy and speed. CloudCam 6 is optimized for all iPhones, Samsung S8-10, Galaxy Note, and Google.

    “These updates represent yet another major step forward in dealership efficiency for our members,” said Matt Childers, performance manager, DealersLink.  “Beyond that, they can eliminate the need for additional auction tools that dealers have traditionally spent thousands of dollars on.”

    For more information on DealersLink, visit, call 844-340-2522 or email Follow the company on LinkedIn, Twitter and Facebook.

  • Broomfield, Colo., January 17, 2019 DealersLink, an industry leader in automotive systems integration and networking technology, today announced a partnership with Alpha Warranty Services, which provides a full line of unique and valuable vehicle contract programs (VSC).

    Through this partnership, DealersLink members will have the ability to add Alpha’s industry leading high mileage warranties to units directly from the Vehicle Details Page (VDP). This will allow dealers to seamlessly estimate the cost of a warranty to the consumer while determining the profit realized from selling an extended warranty.

    “We have identified Alpha Warranty as one of the most innovative warranty companies in the industry. DealersLink has completed the integration with Alpha that will instantly generate per unit warranty quotes for DealersLink members inside the platform.,” said DealersLink CEO Mike Goicoechea. “.”

    DealersLink has been eliminating wholesale transaction fees for over 13 years, with $1 billion of used inventory available 24/7. Members use the Marketplace daily to stock their lots with clean reconditioned units, locate hard-to-find vehicles for their customers, sell inventory without incurring wholesale losses, and arrange book-for-book trades. Members pay only a monthly fee to participate, and never pay per-vehicle auction fees.

    “This strategic partnership will work to reduce concerns dealers may have with adding higher mileage vehicles to their inventory,” said Ty Kielblock, title, Alpha Warranty Services. “Our best-in-the-industry warranties work to protect both the consumer and the dealer, giving both parties peace of mind with high mileage vehicle purchases.”

    For more information on DealersLink, visit, call 844-340-2522 or email Follow the company on LinkedIn, Twitter and Facebook.


  • DealersLink Marketplace
    The nation's largest Dealer Direct Marketplace. Stock your lot, locate vehicles, sell aged inventory without losses and access rental fleet inventory. Expand your available inventory by over $1 billion worth of quality, lot ready on demand units 24/7....

  • On Demand Inventory

    Expand your available inventory by over $1 billion worth of quality, lot ready units available 24/7.

    No Middlemen

    Reduce wholesale losses by eliminating buy and sell fees and dealing direct with thousands of dealers nationwide.

    Vehicle Locator

    Find the vehicle, contact the seller, purchase and click to ship. No time wasted at auction and no auction fees ever.

    Customer View

    Present marketplace vehicles to your customers with your dealership’s branding to pre-sell the unit & retain your customer.

    Hertz Dealer Direct

    Gain first access to Hertz Dealer Direct inventory. Preview off-lease and on-rent vehicles before they are offered at auction.

    Live Auction Platform

    A weekly live bidding online auction. Source vehicles upstream that will never go to brick and mortar auctions.

    Condition Reports

    View Condition Reports and third-party inspections. Pull CARFAX and Auto Check Reports.

    Dealership Floor Plan

    NextGear members can use their line of credit to purchase inventory directly through DealersLink.

    Instant Shipping Quotes

    Instantly quote and generate vehicle shipping orders through MetroGistics.

 Additional Info

This company does business in International markets.
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