Team Velocity  

13825 Sunrise Valley Drive
Suite 150
Herndon,  VA 
United States
703-661-3350
http://www.teamvelocitymarketing.com
  • Booth: 6859W


The only team your dealership will ever need.

Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence to help dealers sell and service more cars. Made by dealers for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo's sophisticated AI automates the entire communication process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue. Predict, track, sell and service more customers all from the palm of your hand. 

With Apollo, both dealerships and OEMs eliminate the risks of traditional marketing techniques by utilizing intelligent and automated technology. Apollo produces results from the moment it’s turned on… guaranteed.


 Press Releases

  • Team Velocity’s technology platform, Apollo®, leads the industry with intelligent marketing automation.

    WASHINGTON, April 4, 2018 – The 9th Annual AWA Awards presented by PCG Companies, awarded Team Velocity with the Vanguard Award at NADA 2018. The Vanguard Award honors companies that continue develop impactful technology and captivating products in the automotive industry. Team Velocity was recognized as an industry leader in innovation for their advanced technology platform, Apollo.

    “We are excited to be recognized for our hard work and innovation and look forward to our dealers benefiting from our latest technology developments as we continue to create intelligent, automated solutions,” says Joe High, Senior Vice President at Team Velocity.

    Team Velocity was recognized for their ground-breaking technology platform, Apollo. Apollo eliminates the risks of traditional marketing techniques by utilizing sophisticated artificial intelligence (AI) and marketing automation technology to increase revenue and efficiencies for both dealerships and original equipment manufacturers (OEMs).

    Apollo’s AI automatically generates dynamic, offer-based campaigns through omni-channels including search, display, social, pre-roll, email, text, direct mail, personal websites and landing pages. Apollo eliminates the need for multiple platforms by combining everything into one easy-to-use, automated platform that reaches each dealership’s Perfect Prospects® with a consistent message across all marketing channels and is the only platform that runs automatically 24/7, producing hyper-personalized, payment-based ads on real inventory.

    Through an extensive review process, the experts at PCG review, research, and rate the best products for car dealers to incorporate into their process or showroom. The AWA awards companies that are on the forefront of new development or ideas to pave the way of the future of the automotive industry.

    “This year we started a new tradition by selecting four companies that stood apart from the field of 57 products reviewed this year,” says Brian Pasch, Founder of PCG Companies. “[Apollo’s] seamless integration of online marketing and direct mail, through state-of-the-art technology, is jaw-dropping. We congratulate Team Velocity for being named a 2018 Vanguard Award winner and thank them for participating in this year’s review process.”

    Amongst Team Velocity’s recent technology innovations comes the first-ever automated video advertising tool, AdVid™. Within a matter of minutes, Apollo uses AdVid to build dynamic, payment-based videos for every make and model the dealership sells, and automatically delivers them on YouTube. Every video is automatically updated nightly as inventory, incentives and pricing changes using a proprietary API Team Velocity developed for YouTube. Dealerships can now experience the ease and scalability of serving thousands of unique, payment-based pre-roll videos that are used for re-targeting and behavioral for in-market shoppers.

    Dealers who are interested in reading the full review of Apollo and all award recipients, can download the AWA Research Report here.

    About Team Velocity: Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence to help dealers sell and service more cars. Made by dealers, for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo’s sophisticated AI automates the entire communication and marketing process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue. Predict, track, sell and service more customers all from the palm of your hand.
    For more information, visit www.teamvelocitymarketing.com.

    MORE ABOUT AWA AND THE VANGUARD AWARD.
    For over nine years, the AWA has become a benchmark in the automotive industry for outlining technology that enables dealerships and OEMs to aid their revenue with cutting-edge technology in digital marketing, design and social media. The qualified experts at PCG conduct thorough reviews and research the best products for car dealers to optimize their investment and deliver the best customer experience. The AWA Vanguard Award is awarded to the top four most innovating technology products in the industry. PCG undergoes a rigorous review process that encompasses over 57 of the best products on the market in 2018.

    For more information about PCG and the AWA, visit awa.autos.com.

    Original Source: https://www.prnewswire.com/news-releases/team-velocity-awarded-awa-vanguard-award-at-nada–releases-first-automated-video-advertising-tool-300624600.html

  • Team Velocity, a marketing technology company based outside of Washington, D.C., has been named a Video Innovation finalist in this year’s Premier Partner Awards, presented by Google Partners.

    Google’s Premier Partner Awards honor innovation in digital marketing across Search, Mobile, Video, Display, Shopping, and Growing Businesses Online. Team Velocity was named a finalist in Video Innovation for its latest product, Advid™, an automated video advertising solution that creates automotive model-specific, payment-based videos that are updated on YouTube nightly.

    Team Velocity offers a comprehensive digital marketing solution backed by its technology platform, Apollo®. Designed to support the automotive retail industry, Apollo creates and delivers dynamic, automated, omni-channel marketing campaigns to in-market audiences based on behavior prediction analytics. Working hand-in-hand with Apollo’s intelligent offer management system, Advid creates hundreds of dynamic, high-quality video pre-roll ads in minutes and uploads those ads to YouTube automatically every night.

    Team Velocity’s award submission included a case study on its long-term client Paragon Honda, describing the impactful results Advid delivered for the dealership. “Marketing today is all about relevance to the customer and attributing advertising spend to revenue. Video is the fastest-growing consumer medium, but traditional television advertising costs a fortune, offers little targeting and zero attribution. Google explained how video advertising on YouTube can better target in-market audiences and be attributed to store visits. We knew we wanted to shift some of our marketing budget away from traditional advertising efforts and into YouTube’s TruView platform. We put Team Velocity up to the challenge knowing the power of their technology. The results were incredible,” says Brian Benstock, Paragon’s Vice President and General Manager.

    With Apollo, Team Velocity had the ability to target in-market audiences with relevant ads and provide attribution reporting on search and display, but video offered a unique set of challenges. For video ads to be relevant to the customer’s shopping history, advertisers would need a video for every model, which would be costly and time consuming to produce. The ads would also need to include the actual payments to provide the customer what they really want to know. However, offers and payments change frequently and need to meet state and original equipment manufacturer (OEM) compliance regulations. On top of all of this, YouTube lacks an API, meaning every video would need to be manually uploaded, creating the biggest challenge of all.

    Costs aside, it was clear that attempting this process manually would be impossible to scale. Team Velocity would need technology to automate the process. Thus, Advid was born.

    “With Advid, we have created a scalable video advertising solution. For every model of every brand, Advid creates a unique video and uploads those videos to YouTube every night despite the lack of an API. The ads include vehicle payments, factor in OEM and dealer incentives, meet compliance requirements and have the same message and offer seen on search, display, mail and email campaigns, which Apollo creates for every vehicle,” says David Boice, Co-Founder and CEO of Team Velocity.

    Paragon Honda was the first dealership to pilot Advid. With just 20 percent of its budget allocated to video advertising, Paragon saw 47 percent of its store visits attributed to video.

    “Our creative and development teams created something truly innovative. The automation of creating thousands of video ads on a nightly basis that include the dynamic details a consumer actually cares about is amazing. Our teams’ recognition is well deserved.” explains Joe High, Senior Vice President of Team Velocity.

    Team Velocity is part of a select group of digital specialists that Google celebrates as Premier Partners. To qualify as a Premier Partner, digital marketing agencies and professionals must pass a series of exams, and prove their expertise in using and applying Google’s advertising products.

    Premier Partner Awards 2018 winners are scheduled to be announced in October at g.co/PartnerPartnerAwards.

    About Team Velocity

    Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence (AI) to help dealers sell and service more cars. Made by dealers, for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy, and when they are ready to service. Apollo’s sophisticated AI automates the entire communication and marketing process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

    For more information, visit www.teamvelocitymarketing.com.

  • Paragon Honda partners with Google, Team Velocity & Red Cap to create a frictionless experience for consumers

    NEW YORK, April 3, 2018 /PRNewswire/ — Paragon Automotive, the largest Honda and Acura dealer in the nation, is utilizing technology to make it easier for customers to shop, buy, and maintain their car. They have collaborated with Google, Team Velocity, and Red Cap Technologies to reinvent the customer experience and to create a frictionless future for consumers.

    “Time is the new currency so we’ve got to move at the speed of the customer,” says Brian Benstock, general manager and VP at Paragon Honda, “If we don’t disrupt ourselves, the customer will do it for us.”

    To attract and serve their customers better, Paragon has partnered with 3 technology providers to make it easier for customers to do business with them. Paragon uses Team Velocity’s Apollo platform to attract more customers for less by delivering personalized offers to in-market buyers through a personal website that is dynamically built for each consumer. After the sale, Paragon is making it easier for their customers to communicate with them through its Google Assistant app, which allows customers to use their voice on Android, iPhones, speakers like Google Home and more to schedule appointments with the dealership. Through their partnership with RedCap, Paragon also offers a free pick up and drop off service so customers can do business with Paragon without visiting the dealership.

    “The modern consumer doesn’t want to be sold, so we help them buy, by talking to them about what is relevant to them,” said Benstock. “Instead of advertising what we want to promote, we deliver personalized offers that are relevant to each individual customer.”

    Paragon utilizes Team Velocity’s Apollo platform to create and deliver hyper-personalized offers to in-market consumers via multiple advertising channels. When consumers click on the offer, it links them to a personal website that has all the offers that are relevant to them, their car and where they are in their ownership cycle. Paragon utilizes hundreds of Apollo’s ready-to-go campaigns that promote all of the dealerships profit centers and they use Apollo’s Automated Intelligence to monitor and optimize campaigns to maximize ROI, by automatically spending more where the dealership makes more, and less where they make less.

    “We are working diligently to build technology that improves every aspect of the consumer experience, with both OEM’s and dealerships,” says David Boice, Co-Founder and CEO of Team Velocity. “It has been great to collaborate with Google, RedCap and Paragon to make buying and maintaining cars easier for consumers and we look forward to further integrating this technology into Apollo.”

    Paragon is also leveraging technology to make it easier for customers to service their vehicle with the dealership after they buy. Car maintenance is an inconvenience that’s amplified when it requires visiting a dealership during working hours. In an industry first, Paragon has teamed up with Google, Team Velocity and RedCap to build an app for Google Assistant that makes it easy for customers to use Google Assistant to contact the dealership or schedule service with the use of their voice. With a few words, customers can contact the dealership, book an appointment, and schedule a service. The app guides consumers through a series of voice assisted prompts, resulting in scheduling a service appointment without having to speak with a person.

    Paragon began working on the project with Google, Team Velocity and RedCap in August of 2017. After months of working with Google’s automotive team to develop the application, the persona became known as “Paul”. Work on crafting responses for possible user interactions was completed in early 2018, with a pilot program for the assistant launching in early February. Paragon revealed the new app at this year’s 2018 National Automobile Dealers Association (NADA) Convention on Saturday, March 24th.

    “We are humbled to be first dealership Google worked with to create an app for the Google Assistant,” said Benstock. “Their technology is everywhere and our integration makes it much easier for customers to do business with us.”

    Paragon’s Google Assistant integration also allows customers access to ParagonDirect, a free service to pick up, service, and return customers vehicles to their home within 24 hours—without them having to visit the dealership.

    “The whole notion of having to come to a dealership for service is outdated, If a customer doesn’t want to set foot in the dealership, they shouldn’t have to,” said Benstock. With ParagonDirect, the dealership has multiple cars being delivered daily, and it can be very difficult to manage all the drivers, customers and the communications between them.

    To manage all the activity, Paragon uses RedCap’s technology platform to monitor and optimize their deliveries and the customer experience.

    “RedCap makes it easy for our customers to communicate with our drivers for pick ups and drop offs,” added Benstock. “The redcap mobile site functions similar to Uber, in that our customer can track where their car is and can dynamically communicate with the driver to let them know if they are running late.”

    David Zwick, Managing Director of RedCap, added, “The best service experience for the customer is that the customer does not have to experience the service at all.”

    With most consumers being able to experience seamless and frictionless experiences in other aspects of their lives, it is obvious to the consumer when the slightest bit of friction enters their transaction.

    Paragon is using technology to remove friction from car ownership, which makes it easier for customers to do business with their dealership.

    “Our customers don’t have time to waste when buying or servicing their car. Technology has changed their expectations so we have changed our approach to meet and hopefully exceed those expectations.”

    About Paragon: Paragon Honda makes it easier for customers to buy and service their vehicles. Paragon Honda has been serving Woodside, NY, Queens, Brooklyn, Bronx, New Rochelle and New York NY with pristine customer experience longer than many customers have owned their current car. With those years comes invaluable expertise, which we put to our customers’ advantage. We’re not just talking acumen on new Honda models, but used cars, service and auto repairs and perhaps most importantly – Honda financing. Our inventory is one of the largest in the New York region, making it easy to find the exact car you want, at the price you want.

    About Team Velocity: Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence to help dealers sell and service more cars. Made by dealers, for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo’s sophisticated AI automates the entire communication process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue. Predict, track, sell and service more customers all from the palm of your hand.

    About RedCap: RedCap is changing the way dealers and customers work together. Our platform delivers out of store experiences to a dealer’s customer, wherever they are and whenever they want it. RedCap was recently acquired by Solera Holdings, Inc. a global leader in intelligent data, software and solutions to manage and secure the automotive, light and heavy truck fleet, home and identity ecosystems.

    SOURCE Paragon Honda

    Original article: https://www.prnewswire.com/news-releases/paragon-honda-first-dealership-to-build-app-for-google-assistant-creates-blueprint-for-future-300623079.html


 Products

  • Apollo®
    Meet Apollo®, the most advanced technology platform in the industry. With Apollo, both dealerships and OEMs eliminate the risks of traditional marketing techniques by utilizing intelligent and automated technology....

  • Made by dealers, for dealers. Apollo® is the most advanced technology platform in the automotive industry. Apollo analyzes years of sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo's sophisticated AI automates the entire communication process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue. Predict, track, sell and service more customers all from the palm of your hand.

    Watch Video & Learn More!

  • Advid
    Experience the industry’s first automated video solution. Advid delivers hundreds of high-quality video ads on the fly, making video advertising scalable and cost-effective, boosting engagement to its highest levels....

  • Although traditional TV advertising remains a popular choice for dealership branding, the costs are high, and the targeting capabilities are limited.

    Google continues to stress the importance of video advertising for automotive retail, yet dealers and advertisers are faced with significant challenges to make video advertising both scalable and cost-effective. As a result, most dealers settle with two or three generic brand videos that cost thousands of dollars to produce and yield ambiguous results.

    Watch Video & Learn More!

    Our automated video advertising product, Advid, automatically creates hundreds of video pre-roll ads for every model you sell. Every video is automatically uploaded into YouTube and updated every night. This means that any time offers or incentives change, Apollo updates the offer while Advid creates a new video and sends it to YouTube.

    With Advid, your dealership can have a unique video advertisement for every vehicle you sell. The best part? You only pay if a consumer watches the entire ad or clicks through to your site.


 Additional Info

This company does business in International markets.
No
For Technical Support with this webpage, please contact support.