Paul Daly

Congruent Story


Paul Daly is the founder and CEO of Image Auto, an auto reconditioning company, and Congruent, a creative agency. In both, Daly cultivates a culture of high engagement, exceptional service and genuine care. Congruent was actually born out of the internal communication needs of Image Auto. Daly used media to inspire Image Auto’s geographically separated workforce. Other businesses noticed this content and wanted similar material for themselves.


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