FUSE Autotech

Minneapolis,  MN 
United States

FUSE makes financing a car simple.

FUSE is the first Finance Management System (FMS) for retail automotive.

FUSE delivers an intuitive, transparent, and fast way to buy a car. FUSE eliminates operational inefficiencies and provides a seamless transition from online shopping to the in-store purchase. It’s a one-of-a-kind customer experience only made possible with a system created from the ground up.

Deals get done faster with a lower cost of sales. Customers get the best, most competitive terms. Everyone wins.

 Press Releases

  • Fintech Platform FUSE Autotech Raises $10M in Series A Funding Led by Target Global


    Investor base brings together leading experts from online car industry unicorns 


    August 12, 2021, Minneapolis, MN -- FUSE Autotech, a fintech software platform that redefines the car buying process, today announced the completion of its $10 million Series A round of financing, led by Target Global with participation from PICO Venture Partners, Christopher Muhr, former COO of Auto1 (FSE: AG1), and Escavel Capital. This new round of funding will be used to expand FUSE’s product and R&D teams.


    “We are excited to complete this round together with leading auto industry software experts  whose significant experience adds enormous value as we scale our company,” said Colton Ray, FUSE Autotech’s CEO. “The investment will allow us to expedite development and focus on expansion.”


    In 2020, auto loan balances hit $1.36 trillion, yet there is a large digital gap in the automotive financing industry. FUSE is a SaaS business platform that automates the entire automotive purchase and finance experience with a cloud-based AI predictive finance management system. FUSE’s fintech software platform enables dealerships to convert more deals with higher margins, while providing consumers with a fully automated online and in-store shopping journey that improves the customer experience. FUSE Autotech was founded in 2020 by Andrew Walser, CEO of Walser Automotive Group, one of the top 100 dealer groups in the US for both new and used vehicles sold, in partnership with Elie Wurtman, Managing Partner of PICO Venture Partners and co-founder of Vroom (NASDAQ: VRM). 


    FUSE Autotech currently serves over 100 dealerships in the United States through various FUSE SaaS products. The company is processing nearly $1 billion worth of vehicle transactions per year.


    “We are excited to add FUSE Autotech to our mobility fund as we continue to partner with entrepreneurs to transform the automotive industry,” said Shmuel Chafets, General Partner and Vice Chairman at Target Global. “We began this journey with Auto1 which has grown into Europe's largest wholesale platform for used cars. Today, FUSE’s innovative solutions are reinventing the financing segment of the industry and bringing tremendous added value for dealerships on a path that is set up for rapid growth.”


    “The automotive industry experience is rapidly evolving on all fronts and one of the biggest opportunities is reinventing the finance process into a fully automated omnichannel experience,” said Elie Wurtman, Managing Partner at PICO Venture Partners and Executive Chairman of FUSE Autotech. “I am excited to  work together with Andrew, Shmuel and Chris and to bring our expertise in both the auto industry and scaling software companies to lead FUSE on a quick pathway from launch to scale.”


    About FUSE Autotech

    FUSE Autotech is a Finance Management System (FMS) that consolidates online and in-store technologies for a seamless customer experience from start to finish. FUSE Autotech provides car dealerships one, go-to application that streamlines vehicle transactions, reduces cost to sell, maximizes profits and ensures sustainability. FUSE’s easy-to-use, replicable process allows dealership personnel to create and close a deal from start to finish in as little as 15 minutes. Proprietary software combines artificial intelligence, technology integration and process automation to streamline vehicle transactions. With FUSE, dealerships are able to close more deals by empowering their entire sales force to take a customer through a complete transaction - from start to finish. Shoppers are asking for a smarter, faster way to buy a car; FUSE Autotech is the answer.

    Media Contact: 

    Colton Ray, CEO, FUSE Autotech





  • FUSE Transact
    FUSE Transact is an automotive Point of Sale System. Transact allows a salesperson to guide a customer through the entire purchase process on one screen, in about 30 minutes....

  • FUSE is the first Finance management System (FMS) for retail automotive. When everything works together it makes for easy, profitable transactions. All intergations required for a vehicle transaction are provided in a connected, easy to use system. FUSE’s linear, logical sales path makes the car buying process easy and stress-free. A user friendly, cutting-edge interface gives sales people a guided path for every interaction while also allowing for deep dealership customization and adjustments. Online integrations allow a customer to begin the process online and seamlessly finish the deal in-store in an easy to understand visual interface. From website to DMS integration, FUSE delivers a complete, efficient car sale.

    There are four products in the FUSE Finance Management System

    FUSE Digital Retail - the onramp to online and instore transactions.

    FUSE Transact - the instore application that streamlines purchasing a car digitally. It's the a Point of Sale System for car dealers.

    FUSE Dynamic Payments - Dynamic Payments As a Service (DPAaS) automically populates your specials page and digital ads keeping your offers in precise alignment.

    FUSE Consulting - over the past 12 years FUSE Consulting (formerly Ryan Adams Group) has helped North Americas most progressive dealers embrace modern retailing. FUSE consultants are experts in one-price selling and the single-point-of-contact selling model.

 Additional Info

This company does business in International markets.
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