Fueled by Apollo®, our automated digital products lead the industry. Apollo creates payment-based ads for you from start to finish on every make, model, and trim you sell. Each ad is updated daily, based on your current inventory, incentives, pricing, and more. Even better… all ads are OEM compliant and result in higher conversions at a lower cost than other digital providers.
Nearly 80,000 dynamic ads automatically created for your dealership every month,
Online Display Advertising (ODA)
While paid search ads are shown when a consumer is searching the web, online display ads are shown when a consumer is surfing the web. Apollo doesn’t just write ad copy, it designs your banner ads for you as well. Our display ads update daily with OEM and Dealer incentives, pricing, and inventory to increase visibility and boost conversions.
- Dynamic Display Remarketing
- 92% of consumers visiting your website for the first time aren’t there to buy. Stay top of mind and re-engage those shoppers with dynamic display ads for the exact vehicle they shopped for, down to the VIN-level.
- In-Display Market Ads
- Target in-market consumers at the model-level based on their digital footprint, such as search patterns, website content visited, and thousands of other digital touchpoints.
- Apollo writes every sales and service ad automatically with relevant content based on keyword intent and your current inventory and service offers, creating ads for every new and used vehicle you sell. Every ad is updated daily to reflect your current inventory
- Every ad is updated daily to reflect your current inventory, pricing and incentives, and includes the fine details, like lease and finance payments, unique vehicle features, the number you have in stock and more.
- Automated Bidding
- Apollo’s proprietary bid and budget management tool optimizes your ads every 30 minutes to ensure you get the most bang for your buck. Keywords are selected based on intent to buy search terms, ensuring your ads are delivered to shoppers who are most likely to buy when they have the highest chance of a conversion.
Social Media Advertising
- Facebook Ads
- Harness the power of Oracle data to reach a broader in-market audience with personalized sales and service offers. Plus, re-market to customers on Facebook with the exact vehicle they shopped for.
- Facebook Marketplace
- Increase visibility of the pre-owned vehicles on your lot to customers who are looking to buy. Auto Inventory ads include useful information, like model-specific details, price, mileage and more.
Apollo Video powered by Advid:
Online Video Advertising - View the future you’ve been waiting for.
Experience the power of Advid®, the only automated, dynamic video advertising solution on the market. Apollo Video’s integration with video tech leader, Advid, automates the entire process, from creation to distribution to management. Payment-based video ads are created for every model you sell, updated nightly to reflect changes in inventory, incentives, and pricing, then automatically uploaded to YouTube on a continuous basis. Apollo Video fully integrates with Apollo Ads, boosting performance and ensuring consistency across every digital touchpoint.