WebBuy Heading to NADA 2020 Ready to Meet
More Dealers’ Needs for Digital-Retailing Solutions
WebBuy, the nation’s first, fully integrated online car-buying application, returns to the NADA Show in 2020 ready to partner with more dealers eager to reach a demographic of customers they’ve never served before.
WebBuy’s digital-retailing app allows buyers to choose a new or used vehicle from a dealer’s inventory and complete the purchase on the dealer’s website. Buyers lock in a price, get an instant trade-in offer, receive loan approval, and proceed to an Amazon-like checkout. They can add a co-buyer, choose rebates and then complete the deal – all online.
Members of the WebBuy team, including CEO and co-founder Tom Murray and co-founder Steve Zabawa, will provide demonstrations of their app and discuss its benefits during NADA 2020 in Las Vegas , Feb 14-17.
Dealerships across the nation, such as the Patrick Dealer Group in Illinois and the Taylor Automotive Family, the largest car dealer in Northwest Ohio, have introduced WebBuy to their websites and showrooms. With WebBuy, dealers can:
- Provide customers an exact monthly payment and cash down, and confirm that financing is approved and rate locked in.
- Customize the trade-in functionality to maximize the accuracy of evaluating a trade-in without seeing it.
- Accurately determine taxes and fees, rebates, incentives and real time payoff information, including fine-tuning numbers to adjust to the never-ending rule changes. Dealers never have a receivable again.
- Process credit applications and determine a deposit.
- Send credit information to banks and provide customers with actual loan offers – not just pre-approvals. Customers can choose between two-to-three offers from finance sources they recognize.
Zabawa, who has been a dealership owner for more than 30 years, said that he and Murray created the click-to-buy app because “they saw non-franchised dealers leveraging a large demographic of buyers that franchise dealers previously had never engaged before.”
“WebBuy is for car dealerships what PayPal was to eBay,” Zabawa said. The company has signed agreements and is collaborating with OEMs to use the app on websites across the U.S.
“Digital retailing is the new business reality of meeting consumer expectations,” Murray said. “We created WebBuy to provide the industry with an end-to-end, consumer-guided product.”
He said WebBuy has been embraced by hundreds of dealerships looking to reach the growing number of consumers who want a self-directed, digital-buying experience. Dealerships can be more efficient as their sales people are now able to handle 3-4 customers at the same time with WebBuy, increasing sales department efficiency with the WebBuy Showroom Mode. WebBuy is the only ‘dealer-centric’ solution in the marketplace, developed by dealers having a deep knowledge of the dealership sales process.
In 2014, a select group of dealership owners created WebBuy to solve problems plaguing the online car-buying experience. Today, WebBuy’s team of sales experts, user-experience technicians, marketers, and application developers are changing the way cars are sold, both online and in dealer showrooms. To learn more about the company, visit webbuy.com.
Questions? Contact WebBuy CEO and co-founder Tom Murray at 312-852-4000 or co-founder Steve Zabawa at (406) 670-8100.