Innovative Control Systems

Bethlehem,  PA 
United States
  • Booth: 1814C

ICS, the dealer's choice for car wash solutions.

Welcome to Innovative Control Systems (ICS), the auto dealer's choice for developing and managing a highly profitable car wash program. If you are looking to attract and retain customers by offering a car wash as a value-added service, or looking to develop a new revenue stream by offering a car wash to the motoring public, or both, ICS provides all of the resources required to launch a successful car wash program at your dealership, including; consulting, site layout, building design & construction, car wash equipment, software, and marketing services.

 Show Specials

  • NADA Show Special: Complimentary Pro Forma for Developing a Successful Car Wash Program

    As a thank you for investigating the development of an on-site car wash program at your auto dealership, Innovative Control Systems (ICS) will provide you with a detailed        Pro Forma; a finanical analysis which documents all factors that produce a successful car wash program, including; demographics, local competition, development costs, utilities costs, maintenance, etc.

    Please visit ICS in Booth # 1814C in the First Time Exhibitor's Showroom, or contact Jason Sears, Director of Business Development at 954-654-9925 or to begin your investigation into the highly-profitable car wash industry.

 Press Releases

  • (Jan 24, 2020)

    Innovative Control Systems (ICS), the leader in the professional car wash market, invites you to learn about the "Car Washing Made Easy" campaign; an initiative which helps auto dealers successfully develop and manage an on-site car wash program that provides the following benefits:

    • Increases Customer Retention
    • Creates a New Revenue Stream
    • Eliminates Mobile Washing Costs
    • Increases CSI
    • Differentiates Your Dealership(s)
    • Build Your Brand

    To learn more about developing a highly-profitable car wash program for your auto dealership, visit ICS in Booth # 1814C of the First Time Exhibitors Showroom at NADA 2020, or contact Jason Sears, Director of Business Development at ICS at 954-654-9925 or


  • Auto Sentry flex payment terminal
    The Auto Sentry® flex payment terminal helps auto dealers "Make Car Washing Easy"!


  • Auto Sentry® flex

    Monitor, Manage, and Market Your Car Wash!

    The Auto Sentry® flex was designed with the professional car wash operator in mind, and after more than 10 years in production, this timeless design is still the leading payment terminal in the car wash industry.

    Originally launched in 2007, the flex was developed “for” car wash operators “by” car wash operators and provides the fastest throughput available to enable higher conveyor speeds and increased revenue. This third-generation design is assembled and tested in house, right here in the USA, by ICS’s factory-trained technicians.

    Auto Sentry® flex is a multimedia payment terminal that is built around a 15” full sunlight readable touchscreen. It includes bill, coin and credit card acceptance, bar-code scanning, up to 3 coin or token dispensing hoppers, and up to three denominations in the bill dispenser.

    The Auto Sentry® flex features an intuitive user interface that is designed to create a better customer experience while delivering precise instructions to your customer; from the initial greeting, all the way through the end of the transaction.


    ICS spent countless hours planning the placement of the components on the Auto Sentry® flex so the reach from one component to the next falls within the customer’s ideal range of motion. The layout of the Auto Sentry® flex features clearly-defined areas for selecting services, located at the top left of the payment terminal, and making payment, located at the top right of the payment terminal, to facilitate a quick, easy, and comfortable transaction for your customers.



    The Auto Sentry® flex can be customized to complement your brand, and deliver your message to your customers with customized decals, customized on-screen graphics, and customized videos that provide a friendly greeting, inform customers of your wash packages and upgrade options, and promote special offers such as wash clubs and fleet programs.

    Advanced Marketing Capabilities


    The Auto Sentry® flex combines form and function with advanced Marketing options that provide a superior customer experience while increasing your revenue, including:

    • Gift Cards which can be purchased, activated and reloaded at the payment terminal.
    • Frequency Promotions can be implemented via wash codes to provide customers with a discount on their next wash, or a free wash after a predefined number of return visits.
    • Date and Time Sensitive Profiles allow you to modify your car wash prices automatically to support endless promotions, such as; Early Bird Specials, Happy Hour, or Free Upgrade Friday.

    Environmental Controls


    The Auto Sentry® flex features dual heat exchangers, with temperature control, which provides efficient heating and cooling of the terminal and provides an operating temperature range of -20 degrees Fahrenheit to 120 degrees Fahrenheit so your payment terminal is always ready for business.

    The heat exchangers also prevent the exchange of moisture and contaminants in the outside air. This self-contained environment prevents corrosion on circuit boards and small connectors, helps to ensure reliability, and extends the life of your payment terminal.



    The bill dispensing cabinet of the Auto Sentry® flex is constructed of ¼” powder-coated steel and has been designed to eliminate all pry points providing safe-like strength for your revenue. The cabinet features 3 heavy-duty Medeco stainless steel plug locks which feature keys that cannot be duplicated.

    Anti-theft features include motion and vibration sensors which can be set to send an email notifying you of potential theft or vandalism, trigger lights, initiate a siren and/or trespass video, and activate an alarm to notify authorities.


    With more than a decade of experience in the field at thousands of car washes around the globe, Innovative Control Systems’ Auto Sentry® flex is the proven solution for monitoring, managing, and marketing your car wash to success!

    To learn more about the industry’s leading payment terminal contact your ICS sales representative by visiting the Contact ICS page.

 Additional Info

This company does business in International markets.
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