MAX Digital

Chicago,  IL 
United States
https://maxdigital.com/
  • Booth: 3737C


MAX Digital in 2020, see new experiences at 3737C!

MAX Digital creates experiences that drive success. Guided by deep consumer understanding gained through thousands of interviews and design experiments, MAX delivers people-friendly digital retail solutions to delight customers, empower dealership teams and maximize profits. MAX is proud to serve some of the largest most respected dealerships in the United States, for more information visit maxdigital.com.


 Press Releases

  • CHICAGO — February 6, 2020 — MAX Digital, a leading data-driven software provider for automotive dealers, has launched MAX BDC, a collaborative tool designed to give BDC staff instant access to the information they need. The streamlined interface gives BDC agents the power to share unique selling points for each vehicle, set appointments, provide trade-in estimates and set up car buyers for a great in-store experience.

    “We’ve asked car shoppers what they need to know and how they want that information shared. On the dealership side, we’ve heard BDC reps identify issues in using traditional websites and concerns from multiple parties on the handoffs between BDC and sales teams,” shared Ryan Walker, MAX Digital VP of Product and Engineering. “We built MAX BDC to meet the unique needs of the BDC, the customer and the salesperson in a single connected experience.”

    MAX BDC has a fast, common-language search and advanced filtering to assist BDC agents in quickly locating a vehicle for a customer without a VIN or stock number. It integrates with all major CRM systems to easily book appointments and manage leads. Built on the MAX data platform, MAX BDC benefits from extensive product information, detailed market pricing comparisons, trade-in valuation capabilities, monthly payment estimations, as well as vehicle history reporting, price validation and more. All the information the customer needs is organized for them and shared via a personalized link. The customer can add or remove vehicles, see their appointment, and adjust monthly payment information.

    The salesperson has full access to the record for confirming the test drive. If the customer shows up at an unexpected time their phone can be scanned to connect all the progress they have made instantly. Any team member can pick up the experience with a seamless handoff in-store any time.

    “MAX BDC completes the circle between the BDC, customer and salesperson to deliver a more enjoyable sales experience,” said MAX Digital Executive Vice President, Mike Cavanaugh. “When your customers and staff are happy, great things happen in your dealership.”

    MAX BDC will be available for live demos at NADA Booth #3737C.  For more information on MAX BDC and to sign up for your demo visit https://maxdigital.com/bdc.

    About MAX Digital
    MAX Digital creates experiences that drive success. Guided by a deep understanding of the car buyer and the opportunities in retail environment, MAX delivers people-friendly digital retail solutions that work. With unmatched vehicle merchandising data, advanced analytics and extensive consumer testing, MAX helps dealerships thrive by exceeding the rising expectations of today’s car shoppers. For more information visit maxdigital.com.


 Products

  • MAX BDC
    Give your BDC team everything they need to deliver one-call satisfaction and increase conversion. Share unique selling points for each vehicle, set appointments, provide trade-in estimates and bring shoppers in store....

  • MAX BDC is designed to help BDCs improve experience and set more appointments. 

    Key features include:

    • a fast, common language search (black bmw x3 tech pkg)
    • integrated monthly payment and trade estimation calculators
    • unique consumer preferred vehicle shopping summaries  
    • personalized links that enable a seamless hand off in store

    Built on the MAX data platform, MAX BDC benefits from extensive product information, detailed market pricing comparisons, trade-in valuation capabilities and seamless integrations with CRMs for appointment setting and lead management. Exceptional detail is available to your team, so they can answer any customer question and welcome customers in for a test drive, including:

    • high value options
    • OEM package details
    • service completed
    • integrated trade-in estimates
    • monthly payment estimates
    • market value comparisons & price validation
    • vehicle history reports
    • certification information
    • and much more

    All the information shared with the customer is captured in a unique shareable link, making the in-store hand off smooth. MAX BDC delivers a new higher quality experience for car shoppers with lightning fast efficiency for BDC teams.


     


 Additional Info

This company does business in International markets.
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